GRAY has built the financial model for Connected Data’s £2.2m fundraise led by Maven Capital Partners. GRAY worked with the management team to build a dynamic, scenario-based financial forecast model to demonstrate the key metrics of the business, and the growth potential of its existing and future client base.

Connected Data was established to revolutionise the way debt is managed by organisations across various industries, including utilities, financial services, local government and debt management services. Connected Data’s cloud-based data services blend the latest business intelligence, analytics and AI with the widest range of predictive data solutions to transform the entire debt management process. Its services help organisations reduce, resolve and prevent debt with minimal internal resource impact as well as enabling clients to meet evolving consumer protection regulations, paving the way for fairer, more positive outcomes for consumers in debt. 

Maven’s investment will be used to support further productization and automation of thecompany’s solutions to further enhance onboarding times and drive quicker time to value.

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